Launching a site for Bay Wide Building has been one of my first success stories as I begin my freelancing career.
Bay Wide Building is the new construction kid on the block in Golden Bay. Targeting new builds, renovations, landscaping and custom carpentry, Danny and his growing team offer a flexible and customisable service.
Branding for Bay Wide Building
RJ Netto Signs did a fantastic job of creating Bay Wide Building‘s logo and branding. Danny’s brief was to give the clients an unexpected colour and stand out from the local competition and Becky nailed it.
I have a strong affinity for collaborating with Slightly Different for website hosting and I was stoked when Danny agreed to get behind that collaboration. As a locally owned company supporting the community, their easily customisable WordPress page builder and reliable helpdesk are invaluable.
Once on board with Slightly Different, I was able to integrate Becky’s branding into Bay Wide Building‘s site. From there, it was my turn to nail the brief.
Bay Wide Building's Brief
From the get-go, Danny’s brief was clear – the website needed to resonate with the essence of Bay Wide Building. It should exude professionalism, showcase the quality of workmanship, and communicate the company’s commitment to excellence. Simplicity and clarity were key, mirroring the straightforward and transparent approach that defines Bay Wide Building‘s on-site operations.
A critical aspect of the site was to showcase the diverse range of projects undertaken. These projects not only included those by Bay Wide Building, but also projects that would tell the story of Danny’s experiences in the building industry. Through carefully curated project galleries and testimonials, the website tells the story of an experienced builder and project manager. This not only provides visitors with a visual journey but also offers insights into the expertise and versatility that define Bay Wide Building.
Photography for Bay Wide Building
Brand Management
I offer ongoing brand management services for Bay Wide Building. This includes ensuring all printed and digital material use a consistent brand voice. I regularly update the website and act as a marketing consultant for anything promotional. I provide an on-call photography service, capturing the work in progress as well as the final result, to tell a complete story of the services.